Jacob Wheeler | 2X Angler of the Year on Tournament Fishing | Tom Rowland Podcast Ep. 877

Listen to this Episode

This episode is brought to you by Star brite — Premium marine cleaning and maintenance for your boat.

Episode Show Notes

Tom Rowland Podcast Episode 877 is my conversation with Jacob Wheeler, a two-time Angler of the Year in professional bass fishing. Jacob sat down with me in person to talk about his path in competitive bass fishing, why a saltwater guy like me has always studied how bass fishing does sponsorship, and forward-facing sonar, the technology that is changing the sport and has the whole fishing world talking.

Listen now: Megaphone · press play in the player above to watch.

Frequently Asked Questions

Who is Jacob Wheeler?

Jacob Wheeler is a professional bass angler and two-time Angler of the Year in competitive bass fishing. He joined Tom Rowland in person for this episode to talk about his path in the sport and where bass fishing is headed.

Why does a saltwater angler like Tom Rowland pay attention to bass fishing?

Tom explains that as he built his career in saltwater fishing, sponsorship became something necessary for a television show, and the obvious place to look for a model was bass fishing. He points to Bill Dance and Roland Martin, among others, as having perfected the art of sponsorship long before saltwater fishing caught up.

What is forward-facing sonar and why is it controversial in bass fishing?

Forward-facing sonar is live-imaging technology that has become one of the biggest topics in competitive bass fishing. Jacob discusses how it has changed the sport in a lot of ways and where he stands on its impact on tournament fishing.

How has professional bass fishing changed in recent years?

Jacob says the sport has gotten younger and younger over the last ten to fifteen years, with a lot of that shift tied to platforms like YouTube changing how anglers build careers and reach audiences.

Where can I listen to Jacob Wheeler on the Tom Rowland Podcast?

Tom Rowland Podcast Episode 877 with Jacob Wheeler is available on Megaphone, YouTube, Apple Podcasts, and iHeartRadio. The video version is embedded at the top of this page.

Why I Wanted Jacob Wheeler On the Show

I grew up in Chattanooga fishing Chickamauga, and even though I built my career in saltwater fishing, I have always followed bass fishing closely, especially the sponsorship side of the business. Jacob Wheeler is one of the best in the world at what he does, and I wanted to sit down with him in person and hear his perspective on the sport, both the competition and the business behind it.

Press play in the player at the top of this page to hear it.

What Can Saltwater Fishing Learn From How Bass Fishing Built Sponsorship?

I have always studied bass fishing because guys like Bill Dance and Roland Martin figured out sponsorship long before saltwater fishing did. Jacob and I get into what that model looks like from the inside. Worth hearing him explain it himself.

How Is Forward-Facing Sonar Changing Tournament Bass Fishing?

Forward-facing sonar is the topic everyone in bass fishing is talking about right now, and Jacob has strong opinions on it. He gets into how it has changed the sport in a lot of ways. Press play to hear where he lands on it.

Why Has Bass Fishing Gotten Younger?

Jacob talks about how the sport has skewed younger over the last ten to fifteen years, and how platforms like YouTube have reshaped the path into competitive fishing. Listen to that part of the conversation.

Listen to the full conversation: Megaphone · or watch in the YouTube player at the top of this page.

Final Thoughts From Me

Getting Jacob Wheeler in the studio in person was a treat. I have followed his career for a long time, and hearing him talk through the sponsorship side of bass fishing and where forward-facing sonar is taking the sport gave me a lot to think about, even as someone who has spent my career on the saltwater side.

Press play in the player above, or find Episode 877 on Megaphone, YouTube, Apple Podcasts, or iHeartRadio.

People & Brands Mentioned

Jacob Wheeler · Bill Dance · Roland Martin · Chattanooga, Tennessee · Chickamauga · Tom Rowland (host)

About Jacob Wheeler

Jacob Wheeler is a professional bass angler and two-time Angler of the Year in competitive bass fishing, recognized as one of the top competitors in the sport.

Star brite
Premium marine cleaning and maintenance for your boat.
Shop Star brite
Free Knot Guide
Tom's free fishing knot guide for inshore and offshore.
Download Knot Guide
Broadwater Boatworks
Purpose-Precision-Performance - See why Tom loves the 25 Bay Cat. Yep, a catamaran Bay Boat...Game Changer
Explore Broadwater Boats
Cayo Boat Works
With Cayo Boatworks, you're not just investing in a skiff; you're embracing a legacy of innovation and craftsmanship that redefines the boundaries of shallow water fishing.
Explore Cayo Boats
Aquaphobix
Thermopolymer Foul Release Coating for Boat Hulls - Environmentally Safe bottom paint alternative
Explore Aquaphobix
GORUCK
Getting ready for Murph? Get 20% off Weight Vests with code VEST20.
Shop The Weight Vest
MTN OPS
Nutrition for outdoor athletes. Use code TOMFREESHIP for free shipping.
Shop MTN OPS
1st Phorm
Premium supplements to fuel your body. Free shipping on every order.
Shop 1st Phorm
Nuvio Recovery
Red light therapy recovery mat. Use code TOM50 for $50 off.
Shop Nuvio Recovery

Episode Transcript

Tom: What's going on, everybody? It's Tom Rowland Podcast brought to you by StarBright. Today we have Jacob Wheeler, professional bass angler. If you know bass fishing, you know Jacob Wheeler. He's sitting right here, in person podcast today, no more internet. Jacob: Yeah man, that's the way to do it. Tom: Right? That's right, man, I appreciate you coming. It's really nice to meet you. I've followed your career a bit — believe it or not, as a saltwater fisherman, I do follow bass fishing quite a bit. Jacob: Really? Tom: Yeah. You know, I grew up in Chattanooga and fished Chickamauga. Also, as I started to make my career in saltwater fishing, and sponsorship became something that is necessary to have a television show, the obvious place to look is bass fishing. Bill Dance, Roland Martin, all the way down the line, perfected the art of sponsorship. I always study bass fishing. I think you guys do things that we need to learn from in a lot of cases, especially the forward-facing sonar right now — that's a really big topic that I definitely wanted to talk to you about. Jacob: It's definitely changed the sport in a lot of ways for sure, and there's a lot of things that are changing. I think every single, at least on the bass fishing side of things, the sport's gotten younger and younger over the last probably ten, fifteen, twenty years. It's a lot of different things going into YouTube.

Listen to this Episode

Subscribe to the Tom Rowland Podcast

Listen on Apple Podcasts Listen on Spotify

Never Miss an Episode

Subscribe to get the latest episodes, show notes, and exclusive content delivered straight to your inbox.

{"@context": "https://schema.org", "@graph": [{"@type": "VideoObject", "name": "Jacob Wheeler | 2X Angler of the Year on Tournament Fishing", "description": "Jacob Wheeler, 2X Angler of the Year, joins Tom Rowland to discuss bass fishing sponsorship, forward-facing sonar, and the changing sport of tournament bass fishing.", "thumbnailUrl": "https://i.ytimg.com/vi/F1xbNfH6ONA/maxresdefault.jpg", "uploadDate": "2026-03-24", "embedUrl": "https://www.youtube.com/embed/F1xbNfH6ONA", "contentUrl": "https://www.youtube.com/watch?v=F1xbNfH6ONA", "publisher": {"@type": "Organization", "name": "Tom Rowland Podcast"}}, {"@type": "PodcastEpisode", "name": "Jacob Wheeler | 2X Angler of the Year on Tournament Fishing", "episodeNumber": 877, "datePublished": "2026-03-24", "description": "Jacob Wheeler, 2X Angler of the Year, joins Tom Rowland to discuss tournament fishing, sponsorship, and forward-facing sonar.", "url": "https://www.tomrowlandpodcast.com/episodes/jacob-wheeler-2x-angler-of-the-year-on-tournament-fishing-tom-rowland-podcast-ep", "author": {"@type": "Person", "name": "Tom Rowland"}, "partOfSeries": {"@type": "PodcastSeries", "name": "Tom Rowland Podcast", "url": "https://www.tomrowlandpodcast.com"}}, {"@type": "Article", "headline": "Jacob Wheeler | 2X Angler of the Year on Tournament Fishing", "description": "Jacob Wheeler on bass fishing sponsorship, forward-facing sonar, and why the sport has gotten younger.", "datePublished": "2026-03-24", "dateModified": "2026-07-10", "author": {"@type": "Person", "name": "Tom Rowland"}, "publisher": {"@type": "Organization", "name": "Tom Rowland Podcast", "logo": {"@type": "ImageObject", "url": "https://www.tomrowlandpodcast.com/favicon.ico"}}, "mainEntityOfPage": "https://www.tomrowlandpodcast.com/episodes/jacob-wheeler-2x-angler-of-the-year-on-tournament-fishing-tom-rowland-podcast-ep", "image": "https://cdn.prod.website-files.com/69b09fbbbcc9d8f8ecd76887/69bf2a59339853b1c47de23a_maxresdefault.jpeg"}, {"@type": "Person", "name": "Jacob Wheeler", "description": "Professional bass angler and two-time Angler of the Year in competitive bass fishing.", "url": "https://www.tomrowlandpodcast.com/episodes/jacob-wheeler-2x-angler-of-the-year-on-tournament-fishing-tom-rowland-podcast-ep"}, {"@type": "FAQPage", "mainEntity": [{"@type": "Question", "name": "Who is Jacob Wheeler?", "acceptedAnswer": {"@type": "Answer", "text": "Jacob Wheeler is a professional bass angler and two-time Angler of the Year in competitive bass fishing. He joined Tom Rowland in person for this episode to talk about his path in the sport and where bass fishing is headed."}}, {"@type": "Question", "name": "Why does a saltwater angler like Tom Rowland pay attention to bass fishing?", "acceptedAnswer": {"@type": "Answer", "text": "Tom explains that as he built his career in saltwater fishing, sponsorship became something necessary for a television show, and the obvious place to look for a model was bass fishing. He points to Bill Dance and Roland Martin, among others, as having perfected the art of sponsorship long before saltwater fishing caught up."}}, {"@type": "Question", "name": "What is forward-facing sonar and why is it controversial in bass fishing?", "acceptedAnswer": {"@type": "Answer", "text": "Forward-facing sonar is live-imaging technology that has become one of the biggest topics in competitive bass fishing. Jacob discusses how it has changed the sport in a lot of ways and where he stands on its impact on tournament fishing."}}, {"@type": "Question", "name": "How has professional bass fishing changed in recent years?", "acceptedAnswer": {"@type": "Answer", "text": "Jacob says the sport has gotten younger and younger over the last ten to fifteen years, with a lot of that shift tied to platforms like YouTube changing how anglers build careers and reach audiences."}}, {"@type": "Question", "name": "Where can I listen to Jacob Wheeler on the Tom Rowland Podcast?", "acceptedAnswer": {"@type": "Answer", "text": "Tom Rowland Podcast Episode 877 with Jacob Wheeler is available on Megaphone, YouTube, Apple Podcasts, and iHeartRadio. The video version is embedded at the top of this page."}}]}]}