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Brad McLeod is a former Navy Seal, Kokoro instructor, and founder of Seal Grinder PT, a fitness website with resources for training everyone from five-kilometer runners to those preparing for GoRuck selection or Seal Fit Kokoro. In this conversation, Brad shares insights on building warrior culture into your daily life, the power of incremental improvement, and the mindset shifts that separate those who make it through elite training from those who don't. He reveals the specific strategies he's developed through his work with Seal Grinder PT and how gratitude plays a critical role in sustaining performance under pressure. If you're looking to level up your mental and physical game, this episode delivers actionable tactics from someone who's lived at the highest levels of military training.
Seal Grinder PT is a fitness website founded by former Navy Seal Brad McLeod that provides training resources for people at all fitness levels, whether they're preparing to run a five-kilometer race or training for elite programs like GoRuck selection or Seal Fit Kokoro.
Brad McLeod is a former Navy Seal and Kokoro instructor who founded Seal Grinder PT, a fitness website offering comprehensive training resources. Tom Rowland first connected with Brad in 2012 or 2013 while preparing for Kokoro training.
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Shop Star brite →Brad McLeod's journey from Navy Seal to Kokoro instructor and founder of Seal Grinder PT represents a unique approach to bringing military-grade training to everyday athletes. His website has become a go-to resource for people preparing for everything from their first five-kilometer race to some of the most demanding physical and mental challenges on earth. What makes Brad's approach different isn't just the workouts themselves, but the philosophy he's developed around incremental improvement and sustainable performance. When Tom first connected with Brad back in 2012 or 2013 while preparing for Kokoro, he discovered a training methodology that bridges the gap between elite military preparation and practical fitness for regular people. The conversation reveals how Brad thinks about building mental resilience alongside physical capacity.
One of the core principles Brad has built his training around is the concept of improving just one percent every single day. This isn't about massive overnight transformations or dramatic breakthroughs—it's about consistent, incremental progress that compounds over time. Brad explains how this mindset shift changes the way you approach both training and life, removing the pressure of perfection while maintaining forward momentum. The philosophy ties directly into warrior culture, where sustainability and longevity matter as much as peak performance. This approach has implications for how you structure your workouts, set your goals, and measure your progress. Brad breaks down the specific ways he implements this principle with the athletes he works with through Seal Grinder PT and during Kokoro training.
Hear Brad explain his training philosophy and the mindset that separates those who complete elite programs from those who don't
Gratitude isn't typically the first thing that comes to mind when you think about Navy Seal training or high-performance athletics, but Brad makes a compelling case for why it's essential. In this conversation, he unpacks how gratitude functions as an actual performance tool rather than just a feel-good concept. The connection between gratitude and sustained high performance becomes clear when Brad explains how mental state directly impacts physical output during demanding training sessions. He shares specific examples from his work with athletes preparing for Kokoro and other elite programs, revealing how the presence or absence of gratitude can make the difference when you're pushed to your limits. This isn't abstract philosophy—it's practical application of mindset work that produces measurable results.
Weekly insights on fishing strategy, conservation, and the disciplines that transfer across pursuits.
SubscribeWarrior culture isn't reserved for active-duty military personnel or elite athletes. Brad explains how anyone can adopt the principles and mindsets that define warrior culture and apply them to their daily life for greater success. This goes beyond just physical training—it encompasses how you approach challenges, how you structure your day, and how you maintain discipline when motivation fades. Brad shares the specific elements of warrior culture that translate most effectively to civilian life and business pursuits. The conversation explores what it means to train with purpose, how to build resilience into your routine, and why the warrior mindset matters whether you're fishing offshore, running a business, or preparing for your next physical challenge. These aren't theoretical concepts—they're tested practices that Brad has refined through years of military service and coaching.
This conversation goes deep into practical mindset shifts you can implement today
Having Brad on the podcast was something I'd been wanting to do for a long time. I first connected with him back when I was preparing for Kokoro, probably 2012 or 2013, and his approach to training immediately resonated with me. Seal Grinder PT isn't just another fitness website—it's a complete resource built by someone who's actually been through the hardest training programs in the world and knows what it takes to prepare both mentally and physically.
What I love about this conversation is how practical it is. Brad doesn't deal in abstractions or motivational platitudes. He gives you specific frameworks like the one percent daily improvement philosophy and explains exactly how gratitude functions as a performance tool. These are things you can implement immediately, whether you're training for something specific or just trying to level up in your daily life.
The connection between warrior culture and everyday success is something I think about constantly, especially as it relates to fishing and outdoor pursuits. Brad articulates it better than almost anyone I know. This episode is packed with actionable wisdom from someone who's lived it at the highest levels. Listen to the whole thing—you'll walk away with tools you can use today.
Seal Grinder PT is a fitness website founded by former Navy Seal Brad McLeod that provides comprehensive training resources for people at all fitness levels. Whether you're training to run a five-kilometer race or preparing for elite programs like GoRuck selection or Seal Fit Kokoro, the site offers structured programs and guidance.
Brad McLeod is a former Navy Seal, Kokoro instructor, and the founder of Seal Grinder PT. He specializes in helping athletes prepare for demanding physical and mental challenges through his training programs and coaching.
The one percent daily improvement philosophy focuses on making small, consistent progress every single day rather than seeking dramatic overnight transformations. This approach, which Brad McLeod emphasizes in his training, removes the pressure of perfection while maintaining steady forward momentum that compounds over time.
Kokoro is an elite training program affiliated with Seal Fit that tests participants' physical and mental endurance. Brad McLeod serves as a Kokoro instructor, and Tom Rowland first connected with Brad while preparing for Kokoro training around 2012 or 2013.
Warrior culture principles such as discipline, resilience, incremental improvement, and gratitude can be adopted and applied to daily life, business pursuits, and athletic training outside of military service. Brad McLeod explains how these tested practices translate effectively to civilian life for greater success.
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Brad McLeod — Former Navy Seal, Kokoro instructor, founder of Seal Grinder PT
Tom Rowland — Host, Tom Rowland Podcast
Hannah Rowland — Tom's daughter, camera operator for this episode
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About this Guest
Brad McLeod is a former Navy Seal, Kokoro instructor, and the founder of Seal Grinder PT, a comprehensive fitness website that provides training resources for athletes at all levels. Whether someone is preparing to run their first five-kilometer race or training for elite programs like GoRuck selection or Seal Fit Kokoro, Brad's programs offer structured guidance drawn from his experience in military special operations. Tom Rowland first connected with Brad in 2012 or 2013 while preparing for Kokoro training. Brad's approach emphasizes incremental improvement, warrior culture principles, and the integration of mental resilience training with physical preparation.
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